Mike Michalowicz has narrated 8 audiobooks on Listento.it by 4 authors, with an average listener rating of 4.8★ across 476 ratings. The most-rated is Profit First.
Profit First
Summary
The author of cult classics The Pumpkin Plan and The Toilet Paper Entrepreneur offers a simple, counterintuitive cash management solution that will help small businesses break out of the doom spiral and achieve instant profitability. Conventional accounting uses the logical (albeit, flawed) formula: sales - expenses = profit. The problem is, businesses are run by humans, and humans aren't always logical. Serial entrepreneur Mike Michalowicz has developed a behavioral approach to accounting to flip the formula: Sales - Profit = Expenses. Just as the most effective weight loss strategy is to limit portions by using smaller plates, Michalowicz shows that by taking profit first and apportioning only what remains for expenses, entrepreneurs will transform their businesses from cash-eating monsters to profitable cash cows. Using Michalowicz's Profit First system, listeners will learn that: Following four simple principles can simplify accounting and make it easier to manage a profitable business by looking at bank account balances. A small, profitable business can be worth much more than a large business surviving on its top line. Businesses that attain early and sustained profitability have a better shot at achieving long-term growth. With dozens of case studies, practical step-by-step advice, and his signature sense of humor, Michalowicz has the game-changing road map for any entrepreneur to make money they always dreamed of.
©2014, 2017 Mike Michalowitz (P)2017 Gildan Media LLC
Clockwork
Summary
Do you worry that your business will collapse without your constant presence? Are you sacrificing your family, friendships, and freedom to keep your business alive? What if instead your business could run itself, freeing you to do what you love when you want, while it continues to grow and turn a profit? It's possible. And it's easier than you think. If you're like most entrepreneurs, you started your business so you could be your own boss, make the money you deserve, and live life on your own terms. In reality, you're bogged down in the daily grind, constantly putting out fires, answering an endless stream of questions, and continually hunting for cash. Now, Mike Michalowicz, the author of Profit First and other small-business best sellers, offers a straightforward step-by-step path out of this dilemma. In Clockwork, he draws on more than six years of research and real-life examples to explain his simple approach to making your business ultra-efficient. Among other powerful strategies, you will discover how to: Make your employees act like owners: Free yourself from micromanaging by using a simple technique to empower your people to make smart decisions without you. Pinpoint your business's most important function: Unleash incredible efficiency by identifying and focusing everyone on the one function that is most crucial to your business. Know what to fix next: Most entrepreneurs try to fix every inefficiency at once and end up fixing nothing. Use the "weakest link in the chain" method to find the one fix that will add the most value now. Whether you have a staff of one, 100, or somewhere in between, whether you're a new entrepreneur or have been overworked and overstressed for years, Clockwork is your path to finally making your business work for you.
©2018 Mike Michalowicz (P)2018 Penguin Audio
The Toilet Paper Entrepreneur
Summary
"Never started a company before? Struggling with little or no cash? Have no experience, no baseline to judge your progress against? Thank God! You've got a shot at making this work." So says Mike Michalowicz, author of The Toilet Paper Entrepreneur, a business book that is so uniquely useful, so raw and entertaining, it reads like the brainchild of Steve Jobs and Chris Rock. The founder of three multimillion-dollar companies, including Obsidian Launch, a company that partners with first-time entrepreneurs to grow their concepts into industry leaders, Mike Michalowicz knows what it really takes to spin your great idea into pure gold. Whether you're just starting out or have been at this for years, Mike's "get real" approach to business is a much-needed, swift kick in the pants. In this book, you'll discover: Why a business plan is a total waste of your time Why fulfilling your own needs is the first and last order of business Which three sheets of paper you need to successfully launch, manage, and grow your business How to get started in business with little or no money How to find and exploit resources that no one else knows about How to stop procrastinating and take action NOW!
©2008 Mike Michalowicz (P)2013 Mike Michalowicz
Fix This Next
Summary
From Mike Michalowicz, the author of Profit First, Clockwork, and The Pumpkin Plan, comes the ultimate diagnostic tool for every entrepreneur. The biggest problem entrepreneurs have is that they don't know what their biggest problem is. If you find yourself trapped between stagnating sales, staff turnover, and unhappy customers, what do you fix first? Every issue seems urgent - but there's no way to address all of them at once. The result? A business that continues to go in endless circles putting out urgent fires and prioritizing the wrong things. Fortunately, Mike Michalowicz has a simple system to help you eradicate these frustrations and get your business moving forward, fast. Mike himself has lived through the struggles and countless distractions of entrepreneurship, and devoted years to finding a simple way to pinpoint exactly where to direct attention for rapid growth. He figured out that every business has a hierarchy of needs, and if you can understand where you are in that hierarchy, you can identify what needs immediate attention. Simply fix that one thing next, and your business will naturally and effortlessly level-up. Over the past decade, Mike has developed an ardent following for his funny, honest, and actionable insights told through the stories of real entrepreneurs. Now, Fix This Next offers a simple, unique, and wildly powerful business compass that has already helped hundreds of companies get to the next level, and will do the same for you. Immediately. Includes exclusive author commentary throughout the audiobook and a bonus author interview at the end of the program.
©2020 Mike Michalowicz (P)2020 Penguin Audio
Definitely Dead
Summary
With a rabid fan base that grows larger each day, the New York Times and USA Today best-selling Sookie Stackhouse mysteries by acclaimed author Charlaine Harris are not to be missed. Along with their phenomenal popularity, the books have also captivated critics and earned such prestigious honors as an Anthony Award. Wedding fever has come to Bon Temps, Louisiana! Unfortunately, buxom, blonde, beautiful, and telepathic cocktail waitress Sookie is not the bride-to-be, so she takes the opportunity to travel to New Orleans on family business. As heir to the estate of her newly dead cousin Hadley, Sookie unearths a big secret. Soon it becomes clear that more than a few people will do anything to stop Sookie from looking into Hadley's past. Fresh, fashionable, and a little bit frightening, Definitely Dead is the best entry yet in an endlessly entertaining series.
©2006 Charlaine Harris Schulz (P)2006 Recorded Books, LLC
Surge
Summary
To achieve the ultimate in entrepreneurial breakthrough success requires an uncanny ability to spot the next big wave of consumer demand - but how do you do that? For most small business owners, the true cash cows seem to be reserved for lucky people who were in the right place at the right time. In his newest book, Surge, prolific small business author Mike Michalowicz shares the five-step process for identifying trends in your marketplace. After listening to his from-the-trenches stories and no-nonsense approach you'll realize you don't need to wait for a lucky break. You can make it yourself.
©2016 Michael Michalowicz (P)2016 Michael Michalowicz
The Pumpkin Plan
Summary
Each year, Americans start one million new businesses, nearly 80 percent of which fail within the first five years. Under such pressure to stay alive - let alone grow - it’s easy for entrepreneurs to get caught up in a never-ending cycle of "sell it - do it, sell it - do it" that leaves them exhausted, frustrated, and unable to get ahead no matter how hard they try. This is the exact situation Mike Michalowicz found himself in when he was trying to grow his first company. Although it was making steady money, there was never very much left over, and he was chasing customers left and right, putting in 28-hour days, eight days a week. The punishing grind never let up. His company was alive but stunted, and he was barely breathing. That’s when he discovered an unlikely source of inspiration - pumpkin farmers. After reading an article about a local farmer who had dedicated his life to growing giant pumpkins, Michalowicz realized the same process could apply to growing a business. He tested the Pumpkin Plan on his own company and transformed it into a remarkable, multimillion-dollar industry leader. First he did it for himself. Then for others. And now you. So what is the Pumpkin Plan? Plant the right seeds: Don’t waste time doing a bunch of different things just to please your customers. Instead, identify the thing you do better than anyone else and focus all of your attention, money, and time on figuring out how to grow your company doing it. Weed out the losers: In a pumpkin patch, small, rotten pumpkins stunt the growth of the robust, healthy ones. The same is true of customers. Figure out which customers add the most value and provide the best opportunities for sustained growth. Then ditch the worst of the worst. Nurture the winners: Once you figure out who your best customers are, blow their minds with care. Discover their unfulfilled needs, innovate to make their wishes come true, and overdeliver on every single promise. Full of stories of other successful entrepreneurs, The Pumpkin Plan guides you through unconventional strategies to help you build a truly profitable blue-ribbon company that is the best in its field. Includes exclusive author commentary throughout the audiobook and a bonus author interview at the end of the program.
©2012 Mike Michalowicz (P)2020 Penguin Audio
The Recession Response
Summary
Navigating the recession is not easy, but it is doable. In fact, it represents the greatest economic opportunity for small business. As other companies struggle, particularly the juggernauts of the industry, the customers flood the market. They may not all be in a position to immediately buy, but some are. The rest are looking for their new, future vendor. They are looking for you. The Recession Response is one of your greatest assets to understanding and navigating the recession. It gives you both insights on what to expect and specific steps on how to navigate it. This isn't just theory, albeit it is in here to give context. This is full of strategies, steps, and how-tos. Evaluate what will serve you and deliberately execute on it. Written and narrated by Wall Street Journal best-selling author Mike Michalowicz.
©2020 Obsidian Launch (P)2020 Obsidian Launch