More Demos, Trials & Buyers

Summary

Do you want more SaaS demo requests, free trial sign-ups, and paying customers? Do you want them cheaply and quickly?  This book teaches you.... The fastest, easiest, and cheapest ways to generate demo requests and free trial sign-ups in 2021  The most cost-effective way to acquire new customers  How I acquired users for less than 10 cents each  Specific examples of SaaS marketing that have worked for me and others  How to build your SaaS marketing funnel  SaaS lead nurturing strategies and tactics  How to fix problems like poor MQL-to-SQL conversion rates  How my product got 15 million views  Specific tactics that worked for me in generating cost-effective sales meetings  How to approach lead generation and demand generation in 2021   I’m a Silicon Valley marketing veteran with 11 years’ experience in software marketing for companies including Sony, a Google-backed SaaS, SaaS firms at various stages of venture funding, and numerous bootstrapped SaaS startups. I have an MBA from the top marketing school in the US, Northwestern University’s Kellogg School of Management. I also wrote numerous marketing books and taught college-level marketing. This is my SaaS marketing playbook!

©2020 Dekker Fraser (P)2020 Dekker Fraser