Joanna Penn has 10 audiobooks on Listento.it, narrated by 3 narrators, with an average listener rating of 4.8★ across 30 ratings. The most-rated is How to Write Non-Fiction: Turn Your Knowledge into Words.
How to Write Non-Fiction: Turn Your Knowledge into Words
Summary
Do you want to write a non-fiction book but don't know where to start? Or perhaps you worry that you're not an expert or have enough authority in your niche to write a book on it? Are you ready to help other people and change your own life with your words? The first non-fiction book I wrote changed my life. Sure, it helped other people, but mostly it altered the course of my life - so much so that 10 years later, I make a living with my writing. In this book, I'll share everything I've learned along the way and save you time, effort, and frustration on your author journey. This book includes the business models of writing non-fiction, mindset issues around writing, the details of how to research, write and edit your book, dictation and productivity tips, as well as publishing, product creation, and marketing.
©2018 Joanna Penn (P)2018 Joanna Penn
Successful Self-Publishing: How to Self-Publish and Market Your Book
Summary
Do you want to successfully self-publish in eBook, print, or audiobook formats? There are thousands of new books being published every day, but many self-published books quickly sink to the bottom of the pile. Many authors are frustrated because there are so many options for self-publishing, and they don't know which one to choose or what will be best for their book. Others spend thousands of dollars to publish and end up brokenhearted with the result. But it doesn't have to be this way. I've spent the last seven years self-publishing best-selling fiction and nonfiction books and in 2011, I left my day job to become a full-time author entrepreneur. I've made lots of mistakes along the way, but through the process of self-publishing 17 books, I've learned the most effective way to publish and market your books. In this book, I'll share everything with you. The book includes: What you need to know before you self-publish Why self-publishing an eBook is a good idea How to format an eBook Exclusivity and going direct How to self-publish an eBook Why self-publish a print book Print-on-demand will change your life What you need to know before you print How to self-publish a print book What to do if you want help with the publishing process How to self-publish an audiobook After self-publishing How much does it cost to self-publish? How do you get paid when you self-publish? Book marketing principles How to market fiction How to market nonfiction Plus, links to more useful resources. If you're ready to successfully self-publish, then buy this book now.
©2019 Joanna Penn (P)2019 Joanna Penn
The Successful Author Mindset
Summary
Being a writer is not just about typing. It's also about surviving the rollercoaster of the creative journey. Self-doubt, fear of failure, the need for validation, perfectionism, writer's block, comparisonitis, overwhelm, and much more. When you're going through these things, it can feel like you're alone. But actually, they are part of the creative process, and every author goes through them too. This book collects the mindset issues that writers experience, that I have been through myself over the last nine years, and that perhaps you will experience at different times on the creative journey. Each small chapter tackles a possible issue and then offers an antidote, so that you can dip in and out over time. It includes excerpts from my own personal journals as well as quotes from well-known writers. I hope it helps you on the road to becoming a successful author.
©2016 Joanna Penn (P)2016 Joanna Penn
How to Market a Book: Third Edition
Summary
Do you want to sell more books and reach more readers? Do you want to discover how to build an author career for the long-term as well as spike your book sales right now? If you don't know much about marketing, don't worry. We all start with nothing. I'm Joanna Penn, and back in 2008, I had no book sales, no audience, no website, no social media, no podcast, no email list. No nothing. Now I'm a New York Times and USA Today best-selling author of thrillers and non-fiction. My books have sold over 500,000 copies in 83 countries, and I'm an award-winning creative entrepreneur and international speaker, making a multi-six-figure income with my writing. Learning how to market my books and my personal brand changed my life. Yes, you need to write an awesome book, but you also need to know how to get it in front of the right readers. How to Market a Book is for authors who want to sell more books, but it's also for those writers who want to think like an entrepreneur and build a long-term income. It's for traditionally published authors who want to take control of their future, and for self-published authors who want to jump-start a career. There are short-term tactics for those who want to boost immediate sales, but the focus of the book is more about instilling values and marketing principles that will help your long-term career as a writer. It's also about going beyond just the book, because these methods can take you from being an author into making money from other products, professional speaking, and creating opportunities that you can't even imagine yet.
©2017 Joanna Penn (P)2017 Joanna Penn
Productivity for Authors: Find Time to Write, Organize Your Author Life, and Decide What Really Matters
Summary
Do you want to write more but feel frustrated at your lack of time? ?Are you doing "busy" work instead of moving toward your creative goals? Is your to-do list overwhelming? It’s time to stop, reassess and take control. This book will help you discover the path to becoming a productive writer. Learn how to: Identify what’s really stopping you from reaching your goals Say no and set boundaries for others and for yourself Find more time to write Make the most of your writing time Dictate your words for a more efficient and healthy writing life Use outsourcing to buy yourself more creative time Work with cowriters to produce more books Use tools for specific aspects of productivity Focus on physical and mental health to boost your productive time I’ve been writing and publishing for over a decade, and in this book, I’ll share my lessons learned in order to help you become more productive and, hopefully, save you time, money, and heartache along the way. If you want to become a more productive writer, buy the audiobook now.
©2019 Joanna Penn (P)2019 Joanna Penn
Business for Authors. How to Be an Author Entrepreneur
Summary
Everything you need to run your business as an author. This is not a book on creativity or the craft of writing. This is not a book for hobbyists. This is a book that will take your writing into the realm of actually paying the bills. You will learn how to go from being an author to running a business as an author. In the book you will discover: Part 1: From Author To Entrepreneur: The arc of the author's journey, definition of an author-entrepreneur, deciding on your definition of success and why it's important as well as what you want for your life. Part 2: Products and Services: How you can turn one manuscript into multiple streams of income. Part 3: Employees, Suppliers and Contractors: The team you need to run your business as an author-entrepreneur. Your role as author and what you're committing to in the business. Part 4: Customers: Who are your customers, and what do they want? Part 5: Sales and Distribution: How to sell through distributors and your options, plus all the information you need to sell direct. Part 6: Marketing: Defining and reframing marketing so you feel more comfortable with it as well as key overarching concepts for book-based marketing, author-based marketing, and customer-based marketing. Part 7: Financials: The money mind-set, revenues, and costs of the author business and how to make a profit. Part 8: Strategy and Planning: Developing your business plan and managing your time. The long-term view and the process for becoming a full-time author if you choose that route.
©2014, 2015 Joanna Penn (P)2015 Joanna Penn
The Healthy Writer
Summary
Do you suffer from physical pain relating to your writing life?
Are you struggling with back pain, weight gain related to sedentary working, anxiety, depression, sleep problems, neck pain, eye strain, stress, loneliness, digestive issues, or repetitive strain injury?
These are the most common issues reported by writers and if you struggle with any of them, you are not alone. Writing is not a physically healthy job, but if you want a long-term writing career, then you need to look after your body.
I've been through my own pain journey over the last six years. I used to get crippling migraines that sent me to a dark room, and back pain so bad that I couldn't sleep, as well as stress levels so high that I wasn't able to breathe normally. Now, my back pain, migraines, and RSI have almost gone completely, and I manage my writing life in a far healthier way than ever before. I share my personal journey and insights with you in this book.
My co-author is Dr. Euan Lawson, who shares his insights into how we can reduce pain, improve health, and build a writing career for the long term.
Part 1: The Unhealthy Writer: Includes stress, anxiety, burnout; back, neck and shoulder pain, sleep problems, weight gain, IBS, depression, eye strain, headaches, migraine, loneliness and isolation
Part 2: The Healthy Writer: Includes how to sort out your back pain, sleep, diet, movement and exercise, as well as how to find a community, walking, running, and yoga as well as well-being and mindfulness.
Find practical tips as well as inspiration and ideas to help you become a healthy writer.
©2018 Joanna Penn and Euan Lawson (P)2018 Joanna Penn and Euan Lawson
Audio for Authors: Audiobooks, Podcasting, and Voice Technologies
Summary
Do you want to create, publish and market your audiobooks? Are you ready to use podcasting to grow your author brand and reach more listeners with your books? Audiobooks are the fastest-growing segment in publishing with double-digit growth in markets across the world. Podcasting has gone mainstream with listeners consuming audio on mobile phones and in-car devices, as well as through smart speakers. Advancements in voice technology continue to expand possibilities for audio creation and marketing. With such rapid growth in opportunity, how can you position your books in an increasingly voice-first world? I've been podcasting for over a decade as well as narrating and producing my own audiobooks since 2014. I'm an avid consumer of audio content and I'm also experimenting with AI voice technologies. In this audiobook, I'll share everything I know so you can position your books and your author brand for the next shift in listener behavior.
©2020 Joanna Penn (P)2020 Joanna Penn
Artificial Intelligence, Blockchain, and Virtual Worlds
Summary
Artificial intelligence is already embedded in much of our daily lives, and it's increasingly moving into realms that impact authors and the publishing industry. We need to embrace the opportunities and engage in conversations around possible threats in order to reinvent our industry for a very different future. The pandemic of 2020 has accelerated converging technologies and changed human behavior across the globe to favor digital business models. In this book, I discuss current technological and societal trends and consider the opportunities for authors and the publishing industry over the next decade. Writing in the age of AI, including Natural Language Generation models like GPT-3 Copyright law, blockchain for smart contracts, and micro-payments AI-assisted translation Voice technologies, streaming, and subscription Virtual worlds and augmented reality Global, digital, mobile - a wave of new writers It's time to change our business model. If we embrace this wave of converging technology, we can create abundance in our industry, enabling new forms of creativity, growing the market with new products and experiences, and expanding revenue for the entire supply chain. We are creators. We turn ideas in our heads into books in the physical realm. We can use these technologies to surf the wave of change and invent the decade ahead - together. I hope you will join me on the journey.
©2020 Joanna Penn (P)2020 Joanna Penn
Your Author Business Plan
Summary
You are an author. You turn ideas into reality in the shape of a book. You turn the thoughts in your head into valuable intellectual property assets. You understand how powerful the written word can be. Now, it's time to use your words to create a business plan to take your writing career to the next level - whatever that means for your situation. I'm Joanna Penn, and I've been a full-time author-entrepreneur for almost a decade. In this book, I’ll guide you through the process of creating a business plan that will help you achieve your creative and financial goals. It’s relevant for fiction and nonfiction authors, as well as those who want to include other products, services, and income streams. It’s also applicable whether you’re just starting out or if you already have a mature author business. A plan helps at any stage of the journey. Part one covers your business summary and author brand, taking you through the process of deciding the overall direction for what you want to achieve and who you want to serve. Part two goes into the production process around your writing, publishing and licensing, products, and services. Part three covers your marketing strategy and author ecosystem. Part four goes into the financial side of your business, from mindset to revenue and costs, as well as paying yourself now and into the future. The final chapter will give you a framework for simplifying your plan and turning it into achievable steps across a chosen timeline. In each section, I give examples from my own business plan, and there are questions for you to answer, templates, and resources that might help along the way, as well as example business plans for different kinds of authors. It's time to take your author career to the next level. Let's get started on your business plan.
©2020 Joanna Penn (P)2021 Joanna Penn