Richard Lydon has narrated 3 audiobooks on Listento.it by 5 authors, with an average listener rating of 5★ across 1 ratings. The most-rated is Gladiators, Pirates and Games of Trust.
Gladiators, Pirates and Games of Trust
Summary
An accessible, light-hearted exploration into game theory. Haim Shapira describes what it is, why it is important, and how it can help us in our daily lives. This audiobook provides many humorous anecdotes and insightful examples of how our daily lives are affected by game theory. Game theory is the mathematical formalization of interactive decision-making - it assumes that each player's goal is to maximize his/her benefit, whatever it may be. Players may be friends, foes, political parties, states, or any entity that behaves interactively, whether collectively or individually. One of the problems with game analysis is the fact that, as a player, it’s very hard to know what would benefit each of the other players; some of us are not even clear about our own goals or what might actually benefit us. Haim Shapira uses multiple examples to explain what game theory is and how the different interactions between decision-makers can play out. In this audiobook, you will: Meet the Nobel Laureate John F. Nash and familiarize yourself with his celebrated equilibrium Learn the basic ideas of the art of negotiation Visit the gladiators’ ring and apply for a coaching position Build an airport and divide inheritance Issue ultimatums and learn to trust
©2017 Haim Shapira (P)2019 Watkins Publishing
Myths of Branding: A Brand Is Just a Logo, and Other Popular Misconceptions
Summary
A brand is just a logo - everyone knows that, don't they? After all, it's not as though a good brand can save a bad business, and besides, the digital revolution is making branding irrelevant.... Myths of Branding, written by renowned branding experts Andy Milligan and Simon Bailey, explores the huge number of misguided, mistaken, and blatantly false myths that abound in the branding arena. From the belief that developing brands is nothing more than fiddling with logos, to the perception that it's a "soft" area of marketing that doesn't go beyond visual identity - these myths are all surprisingly entrenched, yet could not be further from the truth. Myths of Branding takes the most up-to-date research and evidence to debunk these popular misconceptions, and replaces them with the reality of what it's really like to work in the world of branding. Jam-packed with entertaining anecdotes and useful information that practitioners can learn from, it guarantees a deeper, sharper understanding of the realities of branding and brand management.
©2019 Simon Bailey with Andy Milligan (P)2019 Simon Bailey with Andy Milligan
The Mindset of Success
Summary
This book is not about changing who you are, but becoming the best version of yourself. The Mindset of Success provides a clearly structured set of tools to change the way you think, act and perform, pushing you beyond good management to great leadership. After 14 years of researching leaders around the world, Jo Owen has found that the best and most successful leaders have something more powerful than just skill. They act differently because they think differently. This book will help you unlock your true potential, showing you how to acquire the seven key mindsets that lead to success, whilst making the most of your existing talent, and focusing on your natural strengths.
This is the second edition of the best-selling The Mindset of Success and it has been updated with new cutting-edge research, targeted business advice, and guidance on how your mindset must change as you move through your career. From spies to sports, education to entrepreneurship, business to beyond, Jo Owen's original research and interviews will show you how outstanding leaders think and behave differently from the merely good. This is the mindset difference and, once you have it, you have an advantage which lasts for a lifetime and will work for you time and time again. Using this unique book to develop your right mindset will enable you to open up new career possibilities and achieve far more than you could have imagined.
©2019 Jo Owen (P)2019 Jo Owen