Steve Menasche has narrated 34 audiobooks on Listento.it by 50 authors, with an average listener rating of 4.7★ across 60 ratings. The most-rated is Big Mistakes.

34 audiobooks
Cover art for Big Mistakes

Big Mistakes

9 ratings

Summary

Big Mistakes: The Best Investors and Their Worst Investments explores the ways in which the biggest names have failed and reveals the lessons learned that shaped more successful strategies going forward.  Investing can be a roller-coaster of highs and lows, and the investors detailed here reveal just how low it can go; stories from Warren Buffet, Bill Ackman, Chris Sacca, Jack Bogle, Mark Twain, John Maynard Keynes, and many more illustrate the simple but overlooked concept that investing is really hard, whether you're managing a few thousand dollars or a few billion. Failures and losses are part of the game. Much more than just anecdotal diversion, these stories set the basis for the book's critical focus: learning from mistakes. These investors all recovered from their missteps and moved forward armed with a wealth of knowledge than can only come from experience. Lessons learned through failure carry a weight that no textbook can convey and in the case of these legendary investors, informed a set of skills and strategy that propelled them to the top. Research-heavy and grounded in realism, this book is a must-listen for any investor looking to maximize their chances of success.

©2018 John Wiley & Sons, Inc. (P)2019 Gildan Media

Narrator: Steve Menasche
Length: 6 hrs and 13 mins
Available on Audible
Cover art for Secrets of Question-Based Selling, 2nd Edition

Secrets of Question-Based Selling, 2nd Edition

4 ratings

Summary

For nearly 20 years, The Secrets of Question Based Selling has been helping great salespeople like you deliver big results. Its commonsense approach has become a classic, must-have tool that demonstrates how asking the right questions at the right time accurately identifies your customer's needs. But consumer behavior and sales techniques change as rapidly as technology - and there are countless contradictory sales training programs promising results. Knowing where you should turn to for success can be confusing. Now fully revised and updated, The Secrets of Question Based Selling provides a step-by-step, easy-to-follow program that focuses specifically on sales effectiveness - identifying the strategies and techniques that will increase your probability of success. How you sell has become more important than the product. With this hands-on guide, you will learn to: penetrate more accounts; overcome customer skepticism; establish more credibility sooner; generate more return calls; motivate different types of buyers; develop more internal champions; close more sales...faster; and much, much more.

©2000, 2013 Thomas A. Freese (P)2020 Gildan Media

Narrator: Steve Menasche
Length: 15 hrs and 10 mins
Available on Audible
Cover art for Entrepreneurial Leap

Entrepreneurial Leap

4 ratings

Summary

Entrepreneurial Leap: Do You Have What it Takes to Become an Entrepreneur? is an easy-to-use guide that will help you decide, once and for all, if entrepreneurship is right for you-because success as an entrepreneur depends on far more than just a great idea and a generous helping of luck. In this three-part book, Gino Wickman, best-selling author of Traction, reveals the six essential traits that every entrepreneur needs in order to succeed, based on real-world startups that have reached incredible heights. If these traits ring true for you, you'll get a glimpse of what your life would look like as an entrepreneur. What's more, Wickman will help you determine what type of business best suits your unique skill set and provide a detailed road map, with tools, tips, and exercises, that will accelerate your path to startup success. Packed with real-life stories and practical advice, Entrepreneurial Leap is a simple how-to manual for big results. Should you take the leap toward entrepreneurship? Find out today and let tomorrow be the first step in your new journey, whatever shape it may take.

©2019 Gino Wickman (P)2019 Tantor

Narrator: Steve Menasche
Author: Gino Wickman
Length: 5 hrs and 17 mins
Available on Audible
Cover art for HBR's 10 Must Reads on Design Thinking

HBR's 10 Must Reads on Design Thinking

4 ratings

Summary

Use design thinking for competitive advantage. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you use design thinking to produce breakthrough innovations and transform your organization. This book will inspire you to: understand the transformative potential of design thinking; proceed from idea to product at lightning speed; iterate with rapid customer feedback; fail small and win big; create new products people love; lead design thinking teams more effectively; and open new paths to innovation at your company. HBR's 10 Must Reads series is the definitive collection of books for new and experienced leaders alike. Leaders looking for the inspiration that big ideas provide, both to accelerate their own growth and that of their companies, should look no further.  HBR's 10 Must Reads series focuses on the core topics that every ambitious manager needs to know: leadership, strategy, change, managing people, and managing yourself. Harvard Business Review has sorted through hundreds of articles and selected only the most essential reading on each topic. Each title includes timeless advice that will be relevant regardless of an ever-changing business environment. PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2020 Harvard Business Publishing Corporation (P)2020 Gildan Media

Available on Audible
Cover art for The Triumph of Injustice

The Triumph of Injustice

3 ratings

Summary

America's runaway inequality has an engine: our unjust tax system. Even as they became fabulously wealthy, the ultra-rich have seen their taxes collapse to levels last seen in the 1920s. Meanwhile, working-class Americans have been asked to pay more. The Triumph of Injustice presents a forensic investigation into this dramatic transformation, written by two economists who revolutionized the study of inequality. Eschewing anecdotes and case studies, Emmanuel Saez and Gabriel Zucman offer a comprehensive view of America's tax system, based on new statistics covering all taxes paid at all levels of government. Their conclusion? For the first time in more than a century, billionaires now pay lower tax rates than their secretaries. Blending history and cutting-edge economic analysis, and writing in lively and jargon-free prose, Saez and Zucman dissect the deliberate choices (and sins of indecision) that have brought us to today: the gradual exemption of capital owners; the surge of a new tax avoidance industry; and the spiral of tax competition among nations. With clarity and concision, they explain how America turned away from the most progressive tax system in history to embrace policies that only serve to compound the wealth of a few.

©2019 Emmanuel Saez and Gabriel Zucman (P)2019 HighBridge, a division of Recorded Books

Narrator: Steve Menasche
Length: 7 hrs and 39 mins
Available on Audible
Cover art for HBRs 10 Must Reads 2020

HBRs 10 Must Reads 2020

2 ratings

Summary

A year's worth of management wisdom, all in one place. We've reviewed the ideas, insights, and best practices from the past year of Harvard Business Review to keep you up-to-date on the most cutting-edge, influential thinking driving business today. With authors from Michael E. Porter to Katrina Lake and company examples from Alibaba to 3M, this volume brings the most current and important management conversations right to your fingertips. This audiobook will inspire you to: Ask better questions to boost your learning, persuade others, and negotiate more effectively Create workplace conditions where gender equity can thrive Boost results by allowing humans and AI to enhance one another's strengths Make better connections with your customers by giving them a glimpse inside your company Scale your agile processes from a few teams to hundreds Build a commitment to both economic and social values in your organization And prepare your company for a rapidly aging workforce and society PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2020 Harvard Business Publishing Corporation (P)2019 Gildan Media

Available on Audible
Cover art for The Customer Centricity Playbook

The Customer Centricity Playbook

2 ratings

Summary

How did global gaming company Electronic Arts go from being named "Worst Company in America" to clearing a billion dollars in profit? They discovered a simple truth - and acted on it: Not all customers are the same, regardless of how they appear on the surface. The most successful companies, from Amazon to Best Buy, understand their best customers are their most valuable asset, and they tailor their acquisition, development, and retention efforts to those customers. In The Customer Centricity Playbook, Wharton School professor Peter Fader and Wharton Interactive's executive director Sarah Toms help you see your customers as individuals rather than a monolith, so you can stop wasting resources by chasing down product sales to each and every consumer. Fader and Toms offer a 360-degree analysis of all the elements that support customer centricity within an organization. In this book, you will learn how to: develop a customer-centric strategy for your organization; understand the right way to think about customer lifetime value (CLV); fine-tune investments in customer acquisition, retention, and development tactics based on customer heterogeneity; foster a culture that sustains customer centricity; and more.

©2018 Peter S. Fader and Sarah E. Toms (P)2019 Gildan Media, LLC

Narrator: Steve Menasche
Length: 4 hrs and 2 mins
Available on Audible
Cover art for Doing Agile Right

Doing Agile Right

2 ratings

Summary

For decades business leaders have been painfully aware of the huge chasm between their aspiration for a nimble, flexible enterprise and the reality of silos, sluggishness, and frustrated innovation. Today, agile is being hailed as the essential bridge across that chasm. Agile, say its enthusiasts, can transform your company, catapulting you to the head of the pack. Not so fast. In this clear-eyed and indispensable audiobook, Sarah Elk and Steve Berez provide a much-needed reality check. They dispel the myths and misconceptions that have accompanied agile's growth - the idea that it can reshape your organization all at once, for instance, or that it should be used in every function and for all types of work. They affirm and illustrate that agile teams can indeed transform the work environment, make people's jobs more rewarding, and turbocharge innovation - but only if the method is fully understood and implemented the right way. Agile, done well, frees and facilitates vigorous innovation without sacrificing the efficiency and reliability essential to traditional operations. The authors break down how agile really works, show what not to do, and explain the crucial importance of scaling agile properly in order to get its full benefit. They then lay out a road map for leading the transition to a truly agile enterprise.  PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio. 

©2020 Bain and Company, Inc. (P)2020 Gildan Media

Available on Audible
Cover art for Reinventing the Organization

Reinventing the Organization

1 rating

Summary

Your Company Isn't Fast Enough. Here's How to Change That.  The traditional hierarchical organization is dead, but what replaces it? Numerous new models - the agile organization, the networked organization, and holacracy, to name a few - have emerged, but leaders need to know what really works. How do you build an organization that is responsive to fast-changing markets? What kind of organization delivers both speed and scale, and how do you lead it?  Arthur Yeung and Dave Ulrich provide leaders with a much-needed blueprint for reinventing the organization. Based on their in-depth research at leading Chinese, US, and European firms such as Alibaba, Amazon, DiDi, Facebook, Google, Huawei, Supercell, and Tencent, and drawing from their synthesis of the latest organization research and practice, Yeung and Ulrich explain how to build a new kind of organization (a "market-oriented ecosystem") that responds to changing market opportunities with speed and scale. While other books address individual pieces of the puzzle, Reinventing the Organization offers a practical, integrated, six-step framework and looks at all the decisions leaders need to make - choosing the right strategies, capabilities, structure, culture, management tools, and leadership - to deliver radically greater value in fast-moving markets.

©2019 Arthur Yeung and Dave Ulrich (P)2019 Gildan Media

Narrator: Steve Menasche
Length: 9 hrs and 44 mins
Available on Audible
Cover art for There's a Customer Born Every Minute

There's a Customer Born Every Minute

1 rating

Summary

There's a Customer Born Every Minute reveals the lost wisdom of famous entrepreneur and showman, P. T. Barnum. Barnum was much more than a showman; he was a dedicated businessman and entrepreneur with a razor-sharp mind. In this delightful and absorbing new edition, Joe Vitale reveals the secrets of Barnum's success and shares the 10 key business practices that Barnum developed and lived by. But this is much more than a retelling of old business wisdom. Barnum's business principles were straightforward, effective, and timeless; now, Vitale shows you how to apply and adapt those key principles to your own business. Whether you run an established company or plan to start your own entrepreneurial venture, these principles will help you achieve your goals. What worked yesterday still works today, even in the current fast-paced and highly competitive environment. Far more entertaining that the typical business book, There's a Customer Born Every Minute is both a practical resource packed with true business wisdom and a fascinating look at one of the greatest characters - and one of the greatest business minds - in American history.

©2006 Hypnotic Marketing, Inc. (P)2018 Gildan Media

Available on Audible
Cover art for The World's Most Powerful Leadership Principle

The World's Most Powerful Leadership Principle

1 rating

Summary

To lead is not to be "the boss", the "head honcho", or "the brass". To lead is to serve. Although serving may imply weakness to some, conjuring up a picture of the CEO waiting on the workforce hand and foot, servant leadership is actually a robust, revolutionary idea that can have significant impact on an organization's performance. Jim Hunter champions this hard/soft approach to leadership, which turns bosses and managers into coaches and mentors. By "hard", Hunter means that servant leaders can be hard-nosed, even autocratic, when it comes to the basics of running the business. But once that direction is provided, servant leaders turn the organizational structure upside down. They focus on giving employees everything they need to win, be it resources, time, guidance, or inspiration. Servant leaders know that providing for people and engaging hearts and minds foster a workforce that understands the benefits of striving for the greater good. While many believe that servant leadership is a wonderful, inspiring idea, what's been missing is the how-to, the specifics of implementation. Jim Hunter reveals how to do the right thing for the people you lead.

©2004 James C. Hunter (P)2019 Tantor

Narrator: Steve Menasche
Length: 6 hrs and 14 mins
Available on Audible
Cover art for Network Propaganda

Network Propaganda

1 rating

Summary

Is social media destroying democracy? Are Russian propaganda or "fake news" entrepreneurs on Facebook undermining our sense of a shared reality? A conventional wisdom has emerged since the election of Donald Trump in 2016 that new technologies and their manipulation by foreign actors played a decisive role in his victory and are responsible for the sense of a "post-truth" moment in which disinformation and propaganda thrives. Network Propaganda challenges that received wisdom through the most comprehensive study yet published on media coverage of American presidential politics from the start of the election cycle in April 2015 to the one-year anniversary of the Trump presidency. Analyzing millions of news stories together with Twitter and Facebook shares, broadcast television, and YouTube, the book provides a comprehensive overview of the architecture of contemporary American political communications. Through data analysis and detailed qualitative case studies of coverage of immigration, Clinton scandals, and the Trump Russia investigation, the book finds that the right-wing media ecosystem operates fundamentally differently than the rest of the media environment.  The authors argue that longstanding institutional, political, and cultural patterns in American politics interacted with technological change since the 1970s to create a propaganda feedback loop in American conservative media. This dynamic has marginalized center-right media and politicians, radicalized the right wing ecosystem, and rendered it susceptible to propaganda efforts, foreign and domestic. For listeners outside the United States, the book offers a new perspective and methods for diagnosing the sources of, and potential solutions for, the perceived global crisis of democratic politics. PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2018 Yochai Benkler, Robert Faris, and Hal Roberts (P)2019 Tantor

Available on Audible
Cover art for The Haywire Heart

The Haywire Heart

1 rating

Summary

Too much exercise can kill you. The Haywire Heart is the first book to examine heart conditions in athletes. Intended for anyone who competes in endurance sports like cycling, triathlon, running races of all distances, and cross-country skiing, The Haywire Heart presents the evidence that going too hard or too long can damage your heart forever. You'll find what to watch out for, what to do about it, and how to protect your heart so you can enjoy the sports you love for years to come. The Haywire Heart shares the developing research into a group of conditions known as "athlete's heart", starting with a wide-ranging look at the warning signs, symptoms, and how to recognize your potential risk. Leading cardiac electrophysiologist and masters athlete Dr. John Mandrola explores the prevention and treatment of heart conditions in athletes like arrhythmia, atrial fibrillation and flutter, tachycardia, hypertrophy, and coronary artery disease. He reviews new research about exercise intensity and duration, recovery, inflammation and calcification, and the ways athletes inflict lasting harm. These heart problems are appearing with alarming frequency among masters athletes who are pushing their bodies harder than ever in the hope that exercise will keep them healthy and strong into their senior years. The book is complete with gripping case studies of elite and age-group athletes from journalist Chris Case - like the scary condition that nearly killed cyclist and coauthor Lennard Zinn - and includes a frank discussion of exercise addiction and the mental habits that prevent athletes from seeking medical help when they need it. Dr. Mandrola explains why many doctors misdiagnose heart conditions in athletes and offers an invaluable guide on how to talk with your doctor about your condition and its proven treatments. He covers known heart irritants, training and rest modifications, effective medicines, and safe supplements that can reduce the likelihood of heart damage from exercise. Heart conditions affect hardcore athletes as well as those who take up sports seeking better health and weight loss. The Haywire Heart is a groundbreaking and critically important guide to heart care for athletes. By protecting your heart now and watching for the warning signs, you can avoid crippling heart conditions and continue to exercise and compete for years to come.

©2018 Chris Case, John Mandrola, and Lennard Zinn (P)2018 Tantor

Narrator: Steve Menasche
Length: 8 hrs and 27 mins
Available on Audible
Cover art for HBR's 10 Must Reads for CEOs

HBR's 10 Must Reads for CEOs

1 rating

Summary

As CEO, you set the vision, the strategy, and the tone of your organization.   You establish priorities, anticipate and address challenges, champion and lead change efforts, set people up for success, and manage risk. Though you may have a great senior executive team and a top-flight board, the success of your organization depends on your leadership.   We've combed through hundreds of Harvard Business Review articles and selected the best ones to help you toggle between long- and short-term views, manage risk and innovation, and cultivate productive relationships with your staff and your board. This book will inspire you to: navigate the changing global business environment; customize your company's strategy to the environment you're working in; attract, engage, and retain the best talent; anticipate and address legislative and regulatory issues; sharpen your awareness of the tactical and soft skills you need to lead; adopt a founder's mindset and build new offerings, move into new markets, and create next-generation solutions; and manage and build relationships with your board - and your shareholders. PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2019 Harvard Business School Publishing Corporation (P)2019 Gildan Media

Available on Audible
Cover art for When More Is Not Better

When More Is Not Better

1 rating

Summary

For its first 200 years, the American economy exhibited truly impressive performance. The combination of democratically elected governments and a capitalist system worked, with ever-increasing levels of efficiency, spurred by division of labor, international trade, and scientific management of companies. But since then, outcomes have changed dramatically. Growth in the economic prosperity of the average American family has slowed to a crawl, while the wealth of the richest Americans has grown to a level never seen before. This imbalance threatens the American democratic capitalist system, which only works when the average family benefits enough to keep voting for it. In this book, Roger Martin starkly outlines the fundamental problem: We have treated the economy as a machine for which the pursuit of ever-greater efficiency is considered an inherently good thing. But it has become too much of a good thing. Our obsession with efficiency has inadvertently shifted the shape of our economic outcomes: from a large middle class and smaller numbers of rich and poor to a greater share of benefits accruing to a thin tail of already rich Americans. Filled with keen economic insight and advice for citizens, executives, policymakers, and educators, When More Is Not Better is the must-listen guide for saving democratic capitalism.  PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2020 Roger L. Martin (P)2020 Gildan Media

Narrator: Steve Menasche
Length: 8 hrs and 10 mins
Available on Audible
Cover art for The Harvard Business Review Family Business Handbook

The Harvard Business Review Family Business Handbook

1 rating

Summary

The one book you need to navigate the complex decisions and critical relationships necessary to create and sustain a healthy family business - and business family. Though "family business" may sound like it refers only to mom-and-pop shops, businesses owned by families are among the most significant and numerous in the world. But surprisingly few resources exist to help navigate the unique challenges you face when you share the executive suite, tax returns, and holidays. How do you make the right decisions, critical to the long-term survival of any business, with the added challenge of having to do so within the context of a family? This comprehensive handbook brings you sophisticated guidance and practical advice from family business experts Josh Baron and Rob Lachenauer. Based on their decades-long experience working closely with a wide range of family businesses around the world, the authors present proven methods and approaches. PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2021 BanyanGlobal Family Business Advisors (P)2021 Gildan Media

Narrator: Steve Menasche
Length: 10 hrs and 45 mins
Available on Audible
Cover art for The Forgotten Foundations of Fundraising

The Forgotten Foundations of Fundraising

1 rating

Summary

In The Forgotten Foundations of Fundraising, Jeremy Beer and Jeffrey Cain, cofounders of American Philanthropic, a leading consulting firm for nonprofit organizations, offer practical lessons and unconventional wisdom for both nonprofit leaders and novices in the art and science of raising money. Drawing upon a wealth of experience, deploying an army of anecdotes, and using eye-opening American Philanthropic survey data, the authors provide a brisk, irreverent, and supremely useful introduction to fundraising for charities and nonprofits.  The book explains the hows and whys of a variety of fundraising techniques, from direct mail to planned giving programs. It explores the benefits and pitfalls of prospect research, the keys to donor retention, and the essential elements of a healthy nonprofit culture. It gives insightful advice on making personal meetings count, soliciting foundations, and training young fundraisers. And it does so with sprightly prose and sharp observations. You'll never listen to another fundraising book quite like this one.

©2019 John Wiley & Sons, Inc. (P)2019 Gildan Media

Narrator: Steve Menasche
Length: 6 hrs and 50 mins
Available on Audible
Cover art for Never Say Sell

Never Say Sell

Summary

Learn the secrets of how recurring revenue is driven at expert firms like BCG, KPMG, EY, and more Never Say Sell explains how to scale individual engagements into long-term business relationships. Cowritten by Tom McMakin, the coauthor of How Clients Buy and expert in account development, and colleague Jacob Parks, this book provides insights into how key rainmakers at firms like Accenture and IBM drive growth from existing relationships. Never Say Sell is a business development guide for professional service providers like consultants, accountants, and lawyers, whether they are sole proprietors or members of account teams tasked with expanding key accounts. Doing good work with existing clients is not enough to have them come back to you again and again. You must do more. This book explores the techniques and methods that leading professional service providers use to add value, cross sell, and drive recurring revenue from existing engagements. Never Say Sell will help you turn one-and-done clients into some of your most exciting and lucrative relationships. It is a must-have for any professional who benefits from repeat business.

©2021 Tom McMakin and Jacob Parks (P)2020 Gildan Media

Narrator: Steve Menasche
Length: 10 hrs and 14 mins
Available on Audible
Cover art for Growth Hacking for Dummies

Growth Hacking for Dummies

Summary

Hack your business growth the scientific way.   Growth Hacking for Dummies provides a blueprint for building the machine from the ground up, whether you're a fledgling organization looking for ways to outperform big budgets and research teams or an established business wanting to apply emerging techniques to your process. With this audiobook written by a growth thought leader who learned from the original growth hacking gurus, you'll soon be an expert in the tech world innovations that make this the proven route to the big time: iteration, constant testing, agile approaches, and flexible responses to your customers' evolving needs.   Soup to nuts: get a full overview of the growth hacking process and tools   Appliance of science: how to build and implement concept-testing models   Coming together: pick up best practices for building a cross-disciplinary team   Follow the data: find out what your customers really want

©2020 John Wiley & Sons, Inc. (P)2020 Tantor

Narrator: Steve Menasche
Author: Anuj Adhiya
Length: 8 hrs and 40 mins
Available on Audible
Cover art for Millennial Money Makeover

Millennial Money Makeover

Summary

Over half of millennials are freaked out by their finances. Luckily, with Millennial Money Makeover listeners now have a guide to help them navigate the financial issues of their time. Certified public accountant Conor Richardson offers a refreshingly helpful and elegantly designed program to tackle essential money matters.  Millennial Money Makeover takes listeners on a six-step journey to transform their financial life and set them up for lifelong success. From learning how to pay off student loans insanely fast to optimizing a financial ecosystem, Millennial Money Makeover teaches listeners how to reclaim their financial future and jump-start the path to the rich life. Built for listeners in their 20s and 30s, this book gives millennials a proven playbook. Learn new hacks like how using robo-advisors can increase your returns and how leveraging delayed gratification when buying your first home can save you thousands.  Whether you are planning a passion budget, figuring out how to finally purchase that big-ticket item, or thinking about taking your first dip into investing, Conor will show you the way. 

©2019 Conor Richardson (P)2019 Gildan Media

Narrator: Steve Menasche
Length: 7 hrs and 10 mins
Available on Audible