David Ryder has 4 audiobooks on Listento.it, narrated by 1 narrator. The most-rated is Golden Rules - Handling Objections.
Golden Rules - Effective Listening
Summary
You've got through to the prospective customer either or the phone or in person. It's taken preparation, effort, persistence and a slice of luck. But there you are with that one opportunity to make a sale, secure a deal. What on earth do you say? How do you win the prospect over? How do you persuade them that you have the right product or service for them? You've heard that "people buy people", but how do you put that into practice? In this book, David Ryder, who has 20 years' experience of field and telesales, takes you step by step through this essential element of the sale. He explains how to prepare, what questions to ask, when to speak, what to say and how to stack the odds in your favour so that the prospect will want you to take them on as a client. This book is part of the 'Golden Rules' series breaking the whole sales process into easy bite-size chunks.
©2008 David Ryder (P)2008 Summersdale Publishers Ltd
The 7 Biggest Mistakes When Making Sales Calls
Summary
You need customers but don't know how to get them. You do NOT want: gurus talking in lofty terms about having the right attitude, understanding psychology and other great sounding but ultimately unhelpful theories.You do want: a SIMPLE, practical guide on how to sell over the phone or how to arrange meetings that you can convert to sales. No gimmicks. No tricks. No nonsense. And you want it written by someone who has been successfully selling and managing sales people for years (preferably decades). The 7 Biggest Mistakes When Making a Sales Call or Meeting is exactly that. In it you will be taken through the seven basic steps of how to select your target market, prepare for a call, create an irresistible angle, get all the information you need from the customer, present your product or service and close the sale. It's written by David Ryder who has 20 years' experience of field and telesales. He's broken company records while selling in the UK, Europe, Asia and North America. He's sold to everyone from garage mechanics to the world's richest lawyers and bankers. He's developed a system that he himself has used and honed. It's simple and it works. This book is part of the Golden Rules series breaking the whole sales process into easy bite-size chunks.
©2008 David Ryder (P)2008 Summersdale Publishers Ltd
Survive and Enrich Yourself in the Credit Crunch
Summary
This book is for you if you are worried about: - skyrocketing fuel and heating costs - rising food bills - expensive mortgage payments - the threat of losing some or all of your income - the nightmare scenario of losing your home. If you're facing the prospect of having to work extra hours, take a second job or cut back on spending to make ends meet, then don't panic. There's no need to give up family time or to work day and night. Earning more money doesn't necessarily mean working harder: with this book you can discover the smart way to boost your income even in a recession. This easy-to-follow guide shows you: - 18 easy money making strategies - 33 powerful money saving techniques - How to save thousands on your mortgage payments - How to knock hundreds off all your monthly bills and outgoings - Simple steps towards taking control of your finances - How to avoid being ripped off Finance and business expert David Ryder is a bestselling author who has appeared on BBC and independent radio helping people sort out their personal finance issues based on information from his website Genuine-Cash-Solutions.com. His friendly, straightforward explanations, tips and advice can benefit every reader, from beginner to expert.
©2008 David Ryder (P)2008 Summersdale Publishers Ltd
Golden Rules - Handling Objections
Summary
You need new customers. You've got your list of prospects. You are prepared to make the phone calls and press the flesh. But one problem keeps plaguing your mind. How do you deal with the objections that will inevitably come up? How do you turn the prospect around? What do you say to someone who completely throws you with some obscure objection. And how do you know if they are serious or just blowing smoke in your face!? In this book, David Ryder, who has 20 years' experience of field and telesales, exposes the key strategy to handling objections. This book will equip you with the tools you need not just to resolve objections, but to prevent them from even coming up in the first place. You'll keep the prospect on side and have them asking you what the next step is! This book is part of the Golden Rules series breaking the whole sales process into easy bite-size chunks.
©2008 David Ryder (P)2008 Summersdale Publishers Ltd