Jon Taffer has 2 audiobooks on Listento.it, narrated by 3 narrators, with an average listener rating of 4.7★ across 51 ratings. The most-rated is Don't Bullsh*t Yourself!.
Don't Bullsh*t Yourself!
Summary
Jon Taffer, the popular host of Spike TV's Bar Rescue, doesn't sugarcoat - he tells it like it is. In Don't Bullsh*t Yourself!, he teaches you how to stop fooling yourself and turn your excuses into solutions, to improve your life and business. As host of SpikeTV's hugely popular Bar Rescue, Jon Taffer gives struggling bars one last chance to succeed with a mixture of business acumen and tough love. Now, he offers his no-nonsense strategy for kicking excuses to the curb, with a dose of raw and refreshing honesty. He'll help you identify your excuses and take practical steps to fix them. We all love to make excuses; it's only human. It's so much easier to pin the blame on everyone and everything else than to admit our own shortcomings. But when we make excuses, we are lying to ourselves. Jon Taffer is here to shut it down. He argues that if we can identify the real issue behind the excuse and address it in a straightforward way, we have the power to turn our lives around completely. Doing what you've always done will get you nowhere. Taffer breaks excuses down into six major categories, offering real-life examples that are sure to instruct and inspire, such as: Marcus Luttrell, the lone survivor of a SEAL team mission in Afghanistan, who faced his fears one step at a time to avoid almost certain death in Taliban territory. Christine King, founder and CEO of Your Best Fit, who, despite being paralyzed in a horrific Jet Ski accident, was able to build a company that shows people how to transform their lives with fitness. Mark Itkin, longtime television agent at William Morris Endeavor, who worked his way up from the mailroom, going against the grain to transform the television industry with the creation of Real World and other reality TV megahits. Derrick Coleman, the deaf former Seattle Seahawks fullback, who, despite always being picked last in school, was able to overcome his circumstance to turn his deafness into an asset on and off the field. You are your own worst enemy - if you own your failure, you can fight it. Jon Taffer in Don't Bullsh*t Yourself! gives you a chance to throw away your excuse crutches so you can get back to winning.
©2018 Jon Taffer (P)2018 Penguin Audio
Raise the Bar
Summary
If there’s anyone who can prevent a bar or restaurant from going belly-up, it’s Jon Taffer. Widely considered the greatest authority in the food and beverage, hotel, and hospitality industries, he runs the biggest trade show in the business and has turned around nearly 1,000 bars and at least that many restaurants. As host and executive producer of Spike TV’s Bar Rescue, a documentary-style series, Taffer gives struggling bars one last chance to succeed with a mixture of business acumen and tough love. Now he’s offering his no-nonsense strategy for eliciting just the right emotional reactions in customers to everyone. Raise the Bar distills the secrets to running a successful enterprise with Reaction Management, a strategy and philosophy Taffer developed and uses in his business and on Bar Rescue. It works whether you’re running a storefront operation or a web-based company, whether you’re manufacturing widgets or providing a service. Taffer’s overarching philosophy is this: All business is about creating the right reactions in your customers. Even better: You can control those reactions to a very large degree. Raise the Bar is the definitive manual on transforming a bar or restaurant with actionable, proven strategies for immediate impact.
©2013 Jon Taffer (P)2013 Brilliance Audio, Inc.