Sigrid Rausing has 4 audiobooks on Listento.it, narrated by 5 narrators, with an average listener rating of 3.9★ across 109 ratings. The most-rated is The Challenger Sale.
The Challenger Sale
Summary
What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships - and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them. The need to understand what top-performing reps are doing that their average performing colleagues are not drove Matthew Dixon, Brent Adamson, and their colleagues at Corporate Executive Board to investigate the skills, behaviors, knowledge, and attitudes that matter most for high performance. And what they discovered may be the biggest shock to conventional sales wisdom in decades. Based on an exhaustive study of thousands of sales reps across multiple industries and geographies, The Challenger Sale argues that classic relationship building is a losing approach, especially when it comes to selling complex, large-scale business-to-business solutions. The authors' study found that every sales rep in the world falls into one of five distinct profiles, and while all of these types of reps can deliver average sales performance, only one - the Challenger - delivers consistently high performance. Instead of bludgeoning customers with endless facts and features about their company and products, Challengers approach customers with unique insights about how they can save or make money. They tailor their sales message to the customer's specific needs and objectives. Rather than acquiescing to the customer's every demand or objection, they are assertive, pushing back when necessary and taking control of the sale. The things that make Challengers unique are replicable and teachable to the average sales rep. Once you understand how to identify the Challengers in your organization, you can model their approach and embed it throughout your sales force. The authors explain how almost any average-performing rep, once equipped with the right tools, can successfully reframe customers' expectations and deliver a distinctive purchase experience that drives higher levels of customer loyalty and, ultimately, greater growth.
©2011 Matthew Dixon (P)2019 Penguin Audio
Mayhem
Summary
A searingly powerful memoir about the impact of addiction on a family. In the summer of 2012, a woman named Eva was found dead in the London townhouse she shared with her husband, Hans K. Rausing. The couple had struggled with drug addiction for years, often under the glare of tabloid headlines. Now, writing with singular clarity and restraint, Hans' sister, the editor and publisher Sigrid Rausing, tries to make sense of what happened. In Mayhem, she asks the difficult questions those close to the world of addiction must face. "Who can help the addict, consumed by a shaming hunger, a need beyond control? There is no medicine: the drugs are the medicine. And who can help their families, so implicated in the self-destruction of the addict? Who can help when the very notion of 'help' becomes synonymous with an exercise of power; a familial police state; an end to freedom, in the addict's mind?" An eloquent and timely attempt to understand the conundrum of addiction - and a memoir as devastating as it is riveting.
©2017 Sigrid Rausing (P)2017 Random House Audio
Mayhem
Summary
I sommeren 2012 fandt politiet en død kvinde i en luksusejendom i London. Kvinden boede der med sin svenske mand, Hans Rausing, som netop var blevet anholdt for at køre bil i påvirket tilstand. Hun havde været død længe, gemt væk i en fløj af bygningen, som tjenestefolkene ikke havde adgang til... I "Mayhem" stiller Sigrid Rausing, Hans Rausings søster, de ekstremt svære spørgsmål, som tårner sig op over stofmisbrugerens venner og familie: Hvem kan hjælpe misbrugeren, der er overmandet af en skamfuld sult og et ukontrollerbart behov? Og hvem kan hjælpe familien, der bliver suget ind i misbrugerens selvdestruktion? Hvordan kan man hjælpe, når ”hjælp” i misbrugerens øjne uundgåeligt indebærer frihedsberøvelse og familiedreven politistat? Sigrid Rausing fortæller hjemsøgende og smukt om brorens og hans kones misbrug, om skammen og skylden over ikke at kunne hjælpe dem og om styrken i kærligheden til ens familie. "Mayhem", der er forfatter og forlægger Sigrid Rausings tredje bog og den første på dansk, er en unik memoirer-fortælling om en familie, der på overfladen har alt bl.a. i kraft af deres Tetra Pak-formue, men som langsomt ødelægges af stofmisbrug.
©2018 Gyldendal. Translated by Stig W. Jørgensen (P)2018 Gyldendal
Everything Is Wonderful
Summary
Just like it was taken for granted that houses could be abandoned and slowly decay, so it was taken for granted that people died in prisons, and that it was possible that no one would really ever know the cause of death. This is the nature of totalitarianism. In 1993-94 Sigrid Rausing completed her anthropological fieldwork on the peninsula of Noarootsi, a former Soviet border protection zone in Estonia. Abandoned watchtowers dotted the coastline, and the huge fields of the Lenin collective farm were lying fallow, waiting for claims from former owners, fleeing war and Soviet and Nazi occupation. Rausing’s conversations with the local people touched on many subjects: the economic privations of post-Soviet existence, the bewildering influx of western products, and the Swedish background of many of them. In Everything Is Wonderful Rausing reflects on history, political repression, and the story of the minority Swedes in the area. She lived and worked amongst the villagers, witnessing their transition from repression to freedom, and from Soviet neglect to post-Soviet austerity.
©2013 Sigrid Rausing; “If I Wanted to Go Back” by Jaan Kaplinski, translated from Estonian by Jaan Kaplinski and Sam Hamill. (P)2014 Audible Inc.