The Personal Success category has 1,713 audiobooks on Listento.it, with an average listener rating of 4.4★ across 24,267 ratings. The most-rated is The 10X Rule.
The Power of Moments
Summary
The New York Times best-selling authors of Switch and Made to Stick explore why certain brief experiences can jolt us and elevate us and change us - and how we can learn to create such extraordinary moments in our life and work. While human lives are endlessly variable, our most memorable positive moments are dominated by four elements: elevation, insight, pride, and connection. If we embrace these elements, we can conjure more moments that matter. What if a teacher could design a lesson that he knew his students would remember 20 years later? What if a manager knew how to create an experience that would delight customers? What if you had a better sense of how to create memories that matter for your children? This book delves into some fascinating mysteries of experience: Why we tend to remember the best or worst moment of an experience as well as the last moment and forget the rest. Why "we feel most comfortable when things are certain, but we feel most alive when they're not". And why our most cherished memories are clustered into a brief period during our youth. Listeners discover how brief experiences can change lives, such as the experiment in which two strangers meet in a room, and, 45 minutes later, they leave as best friends. (What happens in that time?) Or the tale of the world's youngest female billionaire, who credits her resilience to something her father asked the family at the dinner table. (What was that simple question?) Many of the defining moments in our lives are the result of accident or luck - but why would we leave our most meaningful, memorable moments to chance when we can create them? The Power of Moments shows us how to be the author of richer experiences.
©2017 Chip Heath & Dan Heath (P)2017 Simon & Schuster, Inc.
13 Things Mentally Strong People Don't Do
Summary
Everyone knows that regular exercise and weight training lead to physical strength. But how do we strengthen ourselves mentally for the truly tough times? And what should we do when we face these challenges? Or as psychotherapist Amy Morin asks, what should we avoid when we encounter adversity? Through her years counseling others and her own experiences navigating personal loss, Morin realized it is often the habits we cannot break that are holding us back from true success and happiness. Indulging in self-pity or agonizing over things beyond our control, obsessing over past events, resenting the achievements of others, or expecting immediate positive results all hold us back. Now, for the first time, Morin expands upon the 13 Things from her viral post and shares her tried-and-true practices for increasing mental strength. Increasing your mental strength can change your entire attitude. It takes practice and hard work, but with Morin's specific tips, exercises, and troubleshooting advice, it is possible to not only fortify your mental muscle but also drastically improve the quality of your life.
©2015 Amy Morin (P)2015 HarperCollins Publishers
Option B
Summary
From Facebook's COO and Wharton's top-rated professor, the number-one New York Times best-selling authors of Lean In and Originals: a powerful, inspiring, and practical book about building resilience and moving forward after life's inevitable setbacks. After the sudden death of her husband, Sheryl Sandberg felt certain that she and her children would never feel pure joy again. "I was in 'the void,'" she writes, "a vast emptiness that fills your heart and lungs and restricts your ability to think or even breathe." Her friend Adam Grant, a psychologist at Wharton, told her there are concrete steps people can take to recover and rebound from life-shattering experiences. We are not born with a fixed amount of resilience. It is a muscle that everyone can build. Option B combines Sheryl's personal insights with Adam's eye-opening research on finding strength in the face of adversity. Beginning with the gut-wrenching moment when she finds her husband, Dave Goldberg, collapsed on a gym floor, Sheryl opens up her heart - and her journal - to describe the acute grief and isolation she felt in the wake of his death. But Option B goes beyond Sheryl's loss to explore how a broad range of people have overcome hardships including illness, job loss, sexual assault, natural disasters, and the violence of war. Their stories reveal the capacity of the human spirit to persevere...and to rediscover joy. Resilience comes from deep within us and from support outside us. Even after the most devastating events, it is possible to grow by finding deeper meaning and gaining greater appreciation in our lives. Option B illuminates how to help others in crisis, develop compassion for ourselves, raise strong children, and create resilient families, communities, and workplaces. Many of these lessons can be applied to everyday struggles, allowing us to brave whatever lies ahead. Two weeks after losing her husband, Sheryl was preparing for a father-child activity. "I want Dave," she cried. Her friend replied, "Option A is not available," and then promised to help her make the most of Option B. We all live some form of Option B. This book will help us all make the most of it.
©2017 Sheryl Sandberg (P)2017 Random House Audio
The Four Tendencies
Summary
In this groundbreaking analysis of personality type, best-selling author of Better Than Before and The Happiness Project Gretchen Rubin reveals the one simple question that will transform what you do at home, at work, and in life. During her multi-book investigation into understanding human nature, Gretchen Rubin realized that by asking the seemingly dry question “How do I respond to expectations?” we gain explosive self-knowledge. She discovered that based on their answer, people fit into Four Tendencies: Upholders, Questioners, Obligers, and Rebels. Our Tendency shapes every aspect of our behavior, so using this framework allows us to make better decisions, meet deadlines, suffer less stress, and engage more effectively. More than 600,000 people have taken her online quiz, and managers, doctors, teachers, spouses, and parents already use the framework to help people make significant, lasting change. The Four Tendencies hold practical answers if you’ve ever thought: People can rely on me, but I can’t rely on myself. How can I help someone to follow good advice? People say I ask too many questions. How do I work with someone who refuses to do what I ask - or who keeps telling me what to do? With sharp insight, compelling research, and hilarious examples, The Four Tendencies will help you get happier, healthier, more productive, and more creative. It’s far easier to succeed when you know what works for you.
©2017 Gretchen Rubin (P)2017 Random House Audio
The Untethered Soul at Work
Summary
This program will change the way you think about work (and everything else).... Imagine going to work each day feeling energized, excited, and ready for anything that comes your way. No more struggling with stress or burnout. No more personality clashes. Impossible? Not according to Michael A. Singer, who served as founding CEO of a billion-dollar corporation where this fantastic vision became a reality every day of the week. Before he was the author of The Untethered Soul and The Surrender Experiment, Singer was working at his own company exploring and refining the spiritual insights and tools he would share with millions through his best-selling books. With The Untethered Soul at Work, join him for a rare audio presentation on applying these insights in your own workplace. This two-part program brings you practical wisdom on 10 common business challenges, including finding fulfillment at work, the art of conscious communication, creativity and problem-solving, and much more. “Everything that happens at work is a chance for us to offer our full selves - our love, our passion, our creativity - in service of the miraculous moment unfolding before us,” explains Singer. The Untethered Soul at Work will transform the way you think about the concept of work, while opening you to greater joy, connection, and satisfaction in your own chosen field. PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
©2019 Michael A. Singer (P)2019 Sounds True
The Psychology of Selling
Summary
Brian Tracy, one of the top professional speakers and sales trainers in the world today, found that his most important breakthrough in selling was the discovery that it is the "Psychology of Selling" that is more important than the techniques and methods of selling. Tracy's classic audio program, The Psychology of Selling, is the best-selling sales training program in history and is now available in expanded and updated audiobook format for the first time. Salespeople will learn: "The inner game of selling" how to eliminate the fear of rejectionhow to build unshakeable self-confidence. Sales people, says Tracy, must learn to control their thoughts, feelings, and actions to make themselves more effective.
©2006 Brian Tracy (P)2013 Gildan Media LLC
Leap First
Summary
Are You Ready to Raise a Ruckus? You're probably good at your job, maybe even great. But secretly, do you yearn to fly higher? To challenge the rules and surprise us with something remarkable? To instigate delight, connection, and real change? To choose better over safer? Business and cultural visionary Seth Godin has transformed the terrain of marketing and commerce more than once. But many of his readers remain stuck in their own work lives. So what's keeping us back? "The problem isn't a lack of knowledge or skill," he's realized. "The problem is fear." With Leap First, Seth Godin is here to help. This immersive audio program invites us to learn with him personally, unrehearsed and in the moment, as he shines a light for us, not with answers but with questions on the road to: Overcoming our instinctual resistance to risk and change Discovering our creative genius in the face of the empty page or whiteboard Finding the courage to share that work - with vulnerability, generosity, and results Recorded in an intimate gathering of aspiring entrepreneurs, writers, and leaders, Leap First teaches us 49 essential principles, practices, and life lessons that have helped Seth the most in his own work and life. More than an audiobook or keynote speech, each track here presents a carefully chosen catalyst intended to trigger our own passion and insight with each listening. "It always feels too soon to leap. But you have to. Because that's the moment between you and remarkable. I hope this helps you return to that edge. And then, to leap."
©2015 Seth Godin (P)2015 Seth Godin
Switch
Summary
Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives? The primary obstacle is a conflict thats built into our brains, say Chip and Dan Heath, authors of the critically acclaimed best seller Made to Stick. Psychologists have discovered that our minds are ruled by two different systems, the rational mind and the emotional mind, that compete for control. The rational mind wants a great beach body; the emotional mind wants that Oreo cookie. The rational mind wants to change something at work; the emotional mind loves the comfort of the existing routine. This tension can doom a change effort but if it is overcome, change can come quickly. In Switch, the Heaths show how everyday people - employees and managers, parents and nurses - have united both minds and, as a result, achieved dramatic results: The lowly medical interns who managed to defeat an entrenched, decades-old medical practice that was endangering patients. The home-organizing guru who developed a simple technique for overcoming the dread of housekeeping. The manager who transformed a lackadaisical customer-support team into service zealots by removing a standard tool of customer service In a compelling, story-driven narrative, the Heaths bring together decades of counterintuitive research in psychology, sociology, and other fields to shed new light on how we can effect transformative change. Switch shows that successful changes follow a pattern, a pattern you can use to make the changes that matter to you, whether your interest is in changing the world or changing your waistline.
©2010 Chip Heath (P)2010 Random House
Unlimited Memory
Summary
Kevin Horsley broke a world memory record in 2013.... And you're about to learn how to use his memory strategies to learn faster, be more productive, and achieve more success. Most people never tap in to 10 percent of their potential for memory. In this book you will learn how the world's top memory experts concentrate and remember any information at will and how you can, too Do you ever feel like you're too busy, too stressed, or just too distracted to concentrate and get work done? In Unlimited Memory you'll learn how the world's best memory masters get themselves to concentrate at will, anytime they want. When you can easily focus and concentrate on the task at hand and store and recall useful information, you can easily double your productivity and eliminate wasted time, stress, and mistakes at work. In this book you'll find all the tools, strategies, and techniques you need to improve your memory. PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio.
©2016 Kevin Horsley (P)2016 Kevin Horsley
All Marketers Are Liars
Summary
Every marketer tells a story. And if they do it right, we believe them. We believe that wine tastes better in a $20 glass than a $1 glass. We believe that an $80,000 Porsche Cayenne is vastly superior to a $36,000 VW Touareg, which is virtually the same car. We believe that $225 Pumas will make our feet feel better, and look cooler, than $20 no-names... and believing it makes it true. Successful marketers don't talk about features or even benefits. Instead, they tell a story. A story we want to believe. This is a book about doing what consumers demand; painting vivid pictures that they choose to believe. Every organization, from nonprofits to car companies, from political campaigns to wineglass blowers, must understand that the rules have changed (again). In an economy where the richest have an infinite number of choices (and no time to make them), every organization is a marketer and all marketing is about telling stories. Marketers succeed when they tell us a story that fits our worldview, a story that we intuitively embrace and then share with our friends. Think of the Dyson vacuum cleaner or the iPod. But beware: If your stories are inauthentic, you cross the line from fib to fraud. Marketers fail when they are selfish and scurrilous, when they abuse the tools of their trade and make the world worse. That's a lesson learned the hard way by telemarketers and Marlboro. This is a powerful book for anyone who wants to create things people truly want as opposed to commodities that people merely need.
©2005 Seth Godin (P)2005 Audible, Inc.
Win Bigly
Summary
NEW YORK TIMES BEST SELLER The New York Times best seller that explains one of the most important perceptual shifts in the history of humankind Scott Adams was one of the earliest public figures to predict Donald Trump’s election. The mainstream media regarded Trump as a lucky clown, but Adams - best known as “the guy who created Dilbert” - recognized a level of persuasion you only see once in a generation. We’re hardwired to respond to emotion, not reason, and Trump knew exactly which emotional buttons to push. The point isn’t whether Trump was right or wrong, good or bad. Adams goes beyond politics to look at persuasion tools that can work in any setting - the same ones Adams saw in Steve Jobs when he invested in Apple decades ago. Win Bigly is a field guide for persuading others in any situation - or resisting the tactics of emotional persuasion when they’re used on you. This revised edition features a bonus chapter that assesses just how well Adams foresaw the outcomes of Trump’s tactics with North Korea, the NFL protesters, Congress, and more.
©2017 Scott Adams (P)2017 Penguin Audio
Big Money Energy
Summary
Restructure your approach to money and reap the rewards in business and life with this inspiring, life-changing guide from the national best-selling author and star of Bravo's Million Dollar Listing and Sell It Like Serhant. Big Money Energy is the feeling you get when you encounter someone who is massively succeeding at life. They're the ultimate picture of self-confidence. There's no bravado, no bragging - they know they have BME and so does everyone else. You get Big Money Energy by being 100 percent committed to making your vision a reality...and that vision has to be big. Ten years ago, Ryan Serhant, billion dollar broker and costar of Million Dollar Listing New York was living paycheck-to-paycheck and didn't even own a suit. Serhant realized that while he couldn't change his circumstances or the balance of his bank account, there was one thing he could change - his energy. The energy you give off impacts every area of your life, from how much money you earn and how much power you have, to who you socialize with and the jobs you get. Determined to leave his low-rent lifestyle behind forever, Serhant took life-changing steps that resulted in his getting cast on television, graduating to seven-figure sales, and doubling his income every year for the next decade. Serhant is now the CEO and Founder of SERHANT, a multi-dimensional real estate brokerage and media company, and averages a billion dollars in sales every year. In Big Money Energy, Serhant will show listeners how he tapped into his Big Money Energy to crush his goals and achieve huge success, earning his first million before he turned 30. Whether you're a self-made entrepreneur, a corporate executive or barista, Serhant will teach you how to climb the ladder to success better and faster than anyone else. If you want Big Money Energy, this is your blueprint. This book is an inspirational, lively guide for anyone who is ambitious enough to dream big and is committed to doing whatever it takes to conquer them.
©2021 Ryan Serhant (P)2021 Hachette Audio
Secrets of Selling
Summary
How to gain the attention you need to succeed in any economy.
©2008 Grant Cardone (P)2014 Grant Cardon
Market Wizards
Summary
IMPORTANT UPDATE: This audio is the new recording by DJ Holte, which replaced the original inferior recording and also contains text that was added in the 2012 revised edition of Market Wizards. What separates the world's top traders from the vast majority of unsuccessful investors? In this iconic financial classic, Jack Schwager sets out to answer this question in his interviews with superstar money-makers including Bruce Kovner, Richard Dennis, Paul Tudor Jones, Michel Steinhardt, Ed Seykota, Marty Schwartz, Tom Baldwin, and more in this audiobook. This interview-style audiobook from a financial expert is a must-listen for traders and professional financiers alike, as well as anyone interested in gaining insight into how the world of finance really works. Filled with anecdotes about market experiences, including the story of a trader who, after wiping out several times, turned $30,000 into $80 million, and an electrical engineer from MIT whose computerized trading has earned returns of 250,000 percent over 16 years. One of the most insightful, best-selling trading books of all time, including 16 interviews!
©2012 Jack D. Schwager (P)2012 Jack D. Schwager
The Latte Factor
Summary
Instant New York Times, USA Today, Wall Street Journal, and international best seller Discover number-one New York Times best-selling author David Bach’s three secrets to financial freedom in an engaging story that will show you that you are richer than you think. Drawing on the author’s experiences teaching millions of people around the world to live a rich life, this fast, easy listen reveals how anyone - from millennials to Baby Boomers - can still make his or her dreams come true. In this compelling, heartwarming parable, Bach and his best-selling coauthor John David Mann (The Go-Giver) tell the story of Zoey, a 20-something woman living and working in New York City. Like many young professionals, Zoey is struggling to make ends meet under a growing burden of credit card and student loan debt, working crazy hours at her dream job but still not earning enough to provide a comfortable financial cushion. At her boss’ suggestion, she makes friends with Henry, the elderly barista at her favorite Brooklyn coffee shop. Henry soon reveals his “Three Secrets to Financial Freedom”, ideas Zoey dismisses at first but whose true power she ultimately comes to appreciate. Over the course of a single week, Zoey discovers she already earns enough to secure her financial future and realize her truest dreams - all she has to do is make a few easy shifts in her everyday routine. The Latte Factor demystifies the secrets to achieving financial freedom, inspiring you to realize it’s never too late to reach for your dreams. By following the simple, proven path that Henry shows Zoey, anyone can make small changes today that will have big impact for a lifetime, proving once again that “David Bach is the financial expert to listen to when you’re intimidated by your finances” (Tony Robbins, number-one New York Times best-selling author of Money: Master the Game). PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
©2019 David Bach and John David Mann (P)2019 Simon & Schuster
The Happiness Equation
Summary
Number one international best seller. What's the formula for a happy life? Neil Pasricha is a Harvard MBA, a Walmart executive, a New York Times best-selling author, and a husband and dad. After selling more than a million copies of his Book of Awesome series, he now shifts his focus from observation to application. In The Happiness Equation, Pasricha illustrates how to want nothing, do anything, and have everything. If that sounds like a contradiction, you simply haven't unlocked the Nine Secrets to Happiness. Each secret takes a common ideal, flips it on its head, and casts it in a completely new light. Pasricha then goes a step further by providing step-by-step guidelines that illustrate exactly how to apply each secret to live a happier life today. Controversial? Maybe. Counterintuitive? Definitely. The Happiness Equation will teach you such principles as: Why success doesn't lead to happiness How to make more money than a Harvard MBA Why multitasking is a myth How eliminating options leads to more choice The Happiness Equation is an audiobook that will change how you think about everything - your time, your career, your relationships, your family, and, ultimately, of course, your happiness.
©2016 Neil Pasricha (P)2016 Penguin Audio
Willpower Doesn't Work
Summary
We rely on willpower to create change in our lives...but what if we're thinking about it all wrong? In Willpower Doesn't Work, Benjamin Hardy explains that willpower is nothing more than a dangerous fad - one that is bound to lead to failure. Instead of "white-knuckling" your way to change, you need to instead alter your surroundings to support your goals. This book shows you how. The world around us is fast-paced, confusing, and full of distractions. It's easy to lose focus on what you want to achieve, and your willpower won't last long if your environment is in conflict with your goals - eventually the environment will win out. Willpower Doesn't Work is the needed guide for today's overstimulating and addicting environment. Willpower Doesn't Work will specifically teach you: How to make the biggest decisions of your life - and why those decisions must be made in specific settings How to create a daily "sacred" environment to live your life with intention and not get sucked into the cultural addictions How to invest big in yourself to upgrade your environment and mind-set How to put "forcing functions" in your life - so your default behaviors are precisely what you want them to be How to quickly put yourself in proximity to the most successful people in the world - and how to adapt their knowledge and skills to yourself even quicker How to create an environment where endless creativity and boundless productivity is the norm Benjamin Hardy will show you that nurture is far more powerful than your nature and teach you how to create and control your environment so your environment will not create and control you.
©2018 Benjamin Hardy (P)2018 Hachette Audio
Sales EQ
Summary
The new psychology of selling. The sales profession is in the midst of a perfect storm. Buyers have more power - more information, more at stake, and more control over the sales process - than any time in history. Technology is bringing disruptive change at an ever-increasing pace, creating fear and uncertainty that leaves buyers clinging to the status quo. Deteriorating attention spans have made it difficult to get buyers to sit still long enough to "challenge", "teach", "help", give "insight", or sell "value". And a relentless onslaught of "me-too" competitors have made differentiating on the attributes of products, services, or even price more difficult than ever. Legions of salespeople and their leaders are coming face to face with a cold hard truth: what once gave salespeople a competitive edge - controlling the sales process, command of product knowledge, an arsenal of technology, and a great pitch - are no longer guarantees of success. Yet this is where the vast majority of the roughly $20 billion spent each year on sales training goes. It's no wonder many companies are seeing 50% or more of their salespeople miss quota. Yet, in this new paradigm, an elite group of top one percent sales professionals are crushing it. In our age of technology where information is ubiquitous and buyer attention spans are fleeting, these superstars have learned how to leverage a new psychology of selling - Sales EQ - to keep prospects engaged, create true competitive differentiation, as well as shape and influence buying decisions. These top earners are acutely aware that the experience of buying from them is far more important than products, prices, features, and solutions. In Sales EQ, Jeb Blount takes you on an unprecedented journey into the behaviors, techniques, and secrets of the highest earning salespeople in every industry and field. You'll learn: How to answer the five most important questions in sales to make it virtually impossible for prospects to say no How to master seven people principles that will give you the power to influence anyone to do almost anything How to shape and align the three processes of sales to lock out competitors and shorten the sales cycle How to flip the buyer script to gain complete control of the sales conversation How to disrupt expectations to pull buyers towards you, direct their attention, and keep them engaged How to leverage non-complementary behavior to eliminate resistance, conflict, and objections How to employ the bridge technique to gain the micro-commitments and next steps you need to keep your deals from stalling How to tame irrational buyers, shake them out of their comfort zone, and shape the decision making process How to measure and increase you own Sales EQ using the 15 sales specific emotional intelligence markers And so much more!
©2017 Jeb Blount (P)2017 Audible, Inc.
You Are Awesome
Summary
From Neil Pasricha - New York Times, million-copy best-selling author of The Book of Awesome series and The Happiness Equation, thought leader for the next generation, and one of the most popular TED speakers in the world - comes a revelatory and inspiring book that will change the way we view failure and help us build resilience.
Why is life getting harder instead of easier?
How do I get back up after life knocks me down?
And how do I grow stronger and live more intentionally?
These are just some of the big life questions Neil tackles in his motivating new book You Are Awesome. And Neil knows what he’s talking about - he’s dealt with many failures and flops throughout his life and, in addition to sharing these intimacies, he also offers simple, research-backed models we can all use to get back up and stay on track.
Resilience is a skill in desperately short supply today. One side effect of living in our era of abundance is that we no longer have the tools to handle failure or even perceived failure. We are turning into an army of porcelain dolls. We no longer bend, we break. When we spill, we splatter. When we crack, we shatter. The New York Times reports that nearly two-thirds of college students report “overwhelming anxiety.” Cell phones show us we’re never good enough. And what about rates of depression, loneliness, and suicide? All rising!
The world is ready for Neil’s new approach to resilience in the form of nine accessible, story-based, science-backed secrets that will help you live stronger and with intention. By taking this journey with Neil as your guide, you’ll learn how to navigate failure, how to positively reframe your own perceptions, and ultimately, how to become your most unbreakable, powerful and awesome self.
Written in Pasricha’s trademark high-energy, takeaway-laden awesome style, this book is for everyone - including fresh grads walking into their first jobs, anyone processing a breakup, people whose industries or careers are quickly getting disrupted, parents wanting to help children be mentally tougher, children wanting to help parents be mentally tougher, and millennials looking for a flashlight to help illuminate the dark path of adulthood.
This book is for anyone who needs to be reminded that every problem is an opportunity, that every dead end has a hidden door, and that every step back is ultimately a step forward.
Pssst.... This book is also a little reminder that YOU ARE AWESOME.
©2019 Neil Pasricha (P)2019 Simon & Schuster Audio
Never Lose a Customer Again
Summary
Popular speaker and consultant Joey Coleman talks to companies all over the country about how to turn a one-time purchase into a lifelong customer. Coleman's theory of customer loyalty is that it's not about getting the sale: It's about the 100 days after the sale. During that brief window, as quickly as the customer experiences joy, euphoria, and excitement, buyer's remorse sets in. Twenty to 70 percent of newly acquired customers won't make another purchase because a company neglected them at the exact moment they needed affirmation. Coleman offers a system designed to dramatically increase customer retention and as a result, the bottom line. He identifies eight distinct emotional needs customers undergo during the 100 days following a purchase, whether it's as small as a new drink at Starbucks or as big as a house. If you can understand and anticipate these phases, you can use a myriad of techniques - in-person, email, mail, and video - to cement a long and valuable partnership. For instance: In the "Acclimate" stage, customers need language or totems that make them feel like part of a tribe. Take the software group that had to teach nontechnical users a fairly complex installation process. They turned the installation manual into beautiful puzzle that could be displayed when completed. In the "Adopt" stage, customers should be welcomed to the highest tier of tribal membership with both public and private recognition. For instance, Sephora's VIB Rogue member welcome gift is a metallic card (private recognition) and a members-only shade of lipstick (for public display). By the final stage, "Advocate", customers have embraced tribal membership and are primed to offer powerful referrals. That's why Dropbox waits until a free trial has expired before offering hefty bonuses for referrals. Drawing on nearly two decades of consulting and keynoting, Coleman provides strategies to increase customer loyalty that listeners can customize based on industry and company size. His methodology has been incorporated by Hyatt Hotels, Zappos, and NASA to huge success. It requires minimal financial investment and will be fun for teams to implement. This audiobook is required listening for managers as well as for sales and marketing teams looking for nuts-and-bolts direction.
©2018 Joey Coleman (P)2018 Penguin Audio